Sonesta Hotel Valledupar is the first business hotel in the region. Located in downtown, next to the Guatapurí Plaza shopping center, the hotel offers first class facilities, a full service business center, a restaurant, a lobby bar, room service, 24-hour concierge, Wi-Fi, a pool, a gym center, and an executive floor, which serves breakfast every day.  The hotel is located near the House of Culture and the School of Fine Arts, each a part of the Ministry of Culture of Colombia. The city is also home to the annual Vallenato Festival, one of the most important music festivals in Colombia, which celebrates the music of this region.