CAIRO (July 8, 2010) – Sonesta Nile Cruises was awarded today as the 2010 “Best African Cruise Line” by the World Travel Awards at the 17th annual gala event celebrating winners of the Africa and Indian Ocean region hosted in Johannesburg, South Africa. Sonesta Nile Cruises was chosen from a field of seven cruise lines operating on the continent.
The annual World Travel Awards were recognized by the Wall Street Journal as ‘travel industry's equivalent to the Oscars’. Established in 1993, by the Founder and President Graham E Cooke, the Awards acknowledge and celebrate excellence in all sectors of the industry; World Travel Awards is recognized and respected worldwide as the definitive hallmark of excellence. Winners of World Travel Awards set the benchmark to which all others aspire. Votes are cast by 183,000 travel professionals; which include travel agencies, tour and transport companies and tourism organizations in over 160 countries across the globe. In 2007, travelers were also allowed to join the voting. Judging criteria takes into account every aspect of the business including overall performance, product development, innovation, creativity and customer satisfaction. Regional events are staged to cover Africa, Middle East, North and Central America, Europe, South America, Caribbean, Asia, Australasia and the Indian Ocean.
Sonesta has been operating deluxe hotels in the Middle East since 1982, primarily in Egypt, and is currently managing 7 hotels and resorts in Egypt and a fleet of 6 cruise ships on the Nile River. Sail the majestic Nile between Luxor and Aswan in the comfort and modern luxury of one of Sonesta's 5-star cruise ships. Enjoy upscale hospitality as you watch 5,000 years of history unfold before you on an unforgettable journey through ancient Egypt.